Monday, April 30, 2012

Emma Graham: party frocks to classroom chic



            With spring races, grad parties, and summer time events filling up your calendar finding the right dress can pose quite a challenge. However the designers at Emma Graham have your back. The Boston designer's began their line of customizable dresses in college. Emma Mahon and Jackie Graham are best friends, separated at college the two had trouble finding moderately priced clothing that would work double duty, for their busy social calendars and academic everyday.
            The duo targets women ages 18 to 30, keeping themselves well with in their marketed range. While a few boutiques nation wide carry the young designers dresses, the Emma Graham website is a major part of their selling philosophy.
            The Emma Graham website features skirts, dresses and hats in a variety of styles and colors. For those looking to ad a personal touch for that special occasion the website features a Design your Own tab. This tab features the most popular apparel, including hats. In three steps you can have a customized party dress or hat. Just pick out your silhouette, color and size, and in just 2 weeks youll be rocking and Emma Graham dress designed just for you.
The site also features a CampusCollection available from August to November for Universities Nationwide. The idea stemmed from co-founder Emma Mahon whose days of college football games warranted dressing up. These skirts and dresses feature customized colors and designs specific for your University.
Head over to Emma Graham today and see what you can create, it may be just what youre looking for. From social wear to class wear Emma Graham designs are sure to make a statement.

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